Video Boost
ABOUT
Pixel Camera x Google Photos feature where recorded videos get enhanced color, lighting, and stabilization
MY ROLE
Lead UX Writer
TEAM
Photos & Pixel UX Designers, Pixel UX Writer, Photos & Pixel Product Managers, Product Counsels, Engineers
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THE CHALLENGE
A LOT of technical constraints that, if communicated in the wrong way at the wrong time, could confuse users & make them not want to use the feature.
Constraints included:
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Turn on BEFORE you record, but has to process AFTER
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Two videos (1st at 0.8x quality, 2nd with Video Boost)
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Processing time could be hours
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Have to have backup on
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Video needs to be under 10-ish minutes, but depends on a lot of other things, so can’t be sure
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Temporarily takes up a lot of storage
THE APPROACH
Because of the information overload, I made a chart and categorized each thing we wanted to say to figure out where and how we wanted to say it.
ONWARD TO ITERATIONS
We kept reminding ourselves that less is more, but it took a few tries to get there.
All Projects
CLARITY & CONSISTENCY
Created style guidelines to clarify any confusion on how to use the feature name, the word “boost,” and how to address different file types. Shared and approved by all stakeholders across Photos & Pixel.
LAUNCHED IN Q4 OF 2023!
MY IMPACT
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Collaborated to create an innovative UX solution for defined user problems & product constraints
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Wrote end-to-end copy, leveraging user insights and input from various stakeholders
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Continued to advocate for a solution that made complicated tech feel easy to use
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Ensured consistency & cohesive voice through style guidelines
THE IMPACT
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Moved work forward by collaborating with UXD in identifying opportunities
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Defined pattern and framework to influence design decisions
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Eventually, helped users not be overwhelmed or confused when using this new feature
MORE WRITING SAMPLES
